Which Flowers Are Best to Order in Summer vs Winter:
A Seasonal Guide

At CJ Love, we believe that every floral arrangement should tell a story and the season is key to that story. While modern floristry offers many flowers all year, knowing what is in season ensures you get the freshest blooms. This also helps the environment. For retail flowers, knowing what is blooming now can improve your selection and delight your customers.

Let’s dive into the vibrant world of summer flowers versus the delicate beauty of winter flowers, guiding you on the best choices for your arrangements, no matter the time of year.

The Radiance of Summer Flowers

Summer always comes with an explosion of color and fragrance. The long, sunny days provide the perfect conditions for a diverse collection of blooms that bring joy and warmth. When planning your summer arrangements, think about summer flowers that can withstand the heat and offer a cheerful aesthetic.

CJ Love's Retail Summer Flowers Selections:

  • Sunflowers:  Sunflowers are the perfect summer flower. They bring joy with their bright colors. These flowers symbolize love and long life. This makes them great for festive bouquets or simple arrangements. 
  • Hydrangeas: The big, beautiful blooms that bring romance and elegance. They come in shades of blue, pink, white, and purple. These flowers are perfect for making lovely centerpieces or adding a classic look to any summer event.
  • Dahlias: known for their beautiful petals and many shapes and sizes, dahlias range from pom-poms to dinner plates. Their unique texture and elegance make them popular for fancy arrangements.
  • Zinnias: These cheerful blooms come in a rainbow of colors, bringing a vibrant, garden-fresh feel. They’re excellent for adding a playful touch and are surprisingly durable for hot weather.
  • Garden Roses: While roses are available year-round, summer brings a variety of fragrant garden roses with their full, delicate blooms. Go for vibrant oranges, soft peaches, or sunny yellows to capture the beauty of the season.
  • Lilies: Elegant and fragrant, lilies come in a wide range of colors and varieties. Asiatic and Oriental lilies are specifically popular as summer flowers

Why Choose Summer Flowers?

  • Freshness: Flowers picked at their prime during the season ensure longer-lasting enjoyment for your customers.
  • Cost-Effective: When flowers are in peak season, retail prices usually improve.
  • Environmental Benefits: Choosing seasonal, locally-sourced flowers reduces transportation costs and environmental impact. Find out more in this blog by twisted bramble

The Beauty of Winter Flowers

As the days get shorter and temperatures fall, the floral landscape changes. Winter flowers have a special charm. They offer delicate beauty, rich textures, and surprising strength. Winter flowers often show a color palette of whites, deep reds, purples, and lush greens

CJ Love's Retail Winter Flowers Selections:​

  • Amaryllis: A true winter flower, Amaryllis has bold, trumpet-shaped blooms in bright reds and whites. They are great for holiday arrangements or elegant centerpieces.
  • Hellebores: Hellebores bloom in the heart of winter. They have delicate petals in soft shades of white, green, and lavender. These flowers add a calm feel to any winter bouquet.
  • Ranunculus: Ranunculus flowers are popular for their romantic and luxurious look. They have delicate, layered petals. While often linked to spring, some types are available in winter. This adds charm and sophistication to any bouquet.
  • Anemones: With their dark centers and soft petals, Anemones have a modern and elegant look. They come in deep reds, purples, and whites. They are great for simple yet striking arrangements.
  • Poinsettias: The classic holiday plant, Poinsettias are loved for their bright red, white, or pink leaves. They are often sold in pots, but their cut stems can also be used in festive arrangements.
  • Evergreens & Berries: No talk of winter flowers is complete without evergreen plants like pine, cedar, and eucalyptus. These are often paired with festive berries like Hypericum. They add texture, scent, and a true winter feel.

Why Choose Winter Flowers?

  • Seasonal Fit: They capture the cozy, festive, or calm mood of the colder months. 

  • Unique Charm: Many winter flowers have special shapes and textures that stand out. 

  • Durable Greens: Winter leaves are very strong and last a long time in arrangements.

CJ Love's Guide to Seasonal Flower Ordering for Retailers

For any business dealing in retail flowers, understanding seasons is key to success.

  • Plan Ahead: Knowing which flowers are in season allows you to plan your inventory, marketing campaigns, and even pricing more effectively. Consult wholesale floral calendars like this one from Blooms By The Box
  • Support Local Growers: Whenever you can, buy seasonal flowers from local growers. This ensures freshness and helps your community.
  • Educate Your Customers: Share what you know, Help customers see the beauty and benefits of seasonal flowers. This builds trust and shows that you are an expert in floral design.
  • Embrace Variety: While popular flowers are nice, try to offer lesser-known seasonal options. This will make your brand stand out. 
  • Leverage Global Sourcing (Responsibly): While we focus on seasonal flowers, sometimes we need to source globally. This helps meet specific needs or provide favorite flowers out of season. At CJ Love, we aim for a balance and follow responsible sourcing practices. Find out more at this blog by blue cart

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